Independent design studio

Clear brands and websites for small teams.

Kestrel is a two-person studio. We work directly with founders to design and build the things people actually see — the brand, the site, the product.

Trusted by teams at Northwind Foldbox Marrow&Co Tidepool Getaway Lumen Labs

What we do

A small team that covers the whole surface.

Strategy, identity, and build — handled by the same two people from first call to launch, so nothing gets lost in a handoff.

✳

Brand & identity

Naming, logo, type, color, and a lightweight system your team can actually use without us in the room.

▤

Websites

Fast, accessible marketing sites — designed and built, then handed over with docs so you can edit them yourself.

◑

Product UI

Interface design for early product teams: flows, components, and a design file your engineers can ship from.

By the numbers

Small on purpose.

We take on a handful of projects a year so each one gets our full attention.

2
People, no handoffs
40+
Projects shipped
9
Years working together
4wk
Typical brand sprint

How we work

A simple, predictable process.

01

Listen

A short kickoff to understand the business, the audience, and what success looks like.

02

Sketch

Directions on the table early — we'd rather show rough options than polish the wrong one.

03

Build

We design and build in the open, with a live link you can check any time.

04

Hand off

Files, docs, and a walkthrough so your team can carry it forward without us.

“They felt like part of our team, not a vendor. We shipped in half the time we'd planned.”

Dana Reyes · Founder, Foldbox

Have something to build?

We book a couple of projects each quarter. Tell us a little about yours and we'll see if we're a fit.

Start a project